Mastering Prompts: Write Better Bots with Prompt Engineering Tips
Learn how to use prompt engineering chatbot techniques with custom chatbot prompts, tone, and fallback strategies.

Key Takeaway
Prompt engineering improves chatbot responses. Use clear tone, fallback prompts, and templates for consistent results.
Table of contents
- What is prompt engineering for chatbots
- How tone affects custom chatbot prompts
- Using fallback prompts to recover conversations
- Prompt templates for faster setup
- Comparison with alternatives
- Steps to implement better prompts in Heyway
- FAQ
- Glossary
- Summary and next steps
Mastering Prompts: Write Better Bots with Prompt Engineering Tips
Prompt engineering in chatbots helps founders and product teams guide AI responses. By writing precise prompts, you can shape tone, prevent confusion, and ensure your bot sounds aligned with your brand.
What is prompt engineering for chatbots
Prompt engineering chatbot methods involve designing instructions that steer how the AI responds. Instead of vague input, you use structured directions like:
You are a helpful support assistant. Always answer clearly in 2–3 sentences.
This gives your chatbot rules that create consistency.
See our guide on how to use Heyway features to build a better chatbot for more data-driven methods.
How tone affects custom chatbot prompts
Tone determines how your bot feels to users. Some common tones:
- Professional: “I can help you find the right plan. Would you like options?”
- Friendly: “Hey there! Want me to pull up the best plan for you?”
- Concise: “Plans available: Basic, Pro, Premium. Which one fits?”
By defining tone in your custom chatbot prompts, you keep interactions consistent with brand voice. For examples on pricing pages, see Best Chatbot Features for SaaS Pricing Pages.
Related: Why founders need an AI chatbot on their website explains how design and wording connect.
Using fallback prompts to recover conversations
Sometimes the chatbot will not understand a question. Fallback prompts handle this gracefully. Examples:
- “I am not sure about that. Do you want to talk to support?”
- “That question is outside my scope. Can I suggest related help docs?”
Fallback prompts reduce dead ends and guide users back on track.
Prompt templates for faster setup
Instead of writing every instruction from scratch, use templates. For example:
Template type | Example instruction |
---|---|
Greeting | “Welcome! Ask me anything about our product features.” |
Support | “Answer all pricing questions in under 50 words.” |
Knowledge base | “Summarize answers using data from linked docs only.” |
Fallback | “Apologize and suggest human support if unclear.” |
You can adapt these templates directly in How to use Heyway features to build a better chatbot.
Comparison with alternatives
Other chatbot builders also allow prompt adjustments:
- Heyway vs Chatbase: Good for bulk data training but less focus on tone control.
- Heyway vs Tidio: Includes marketing automation but prompt engineering is limited.
- Heyway vs Intercom: Strong enterprise features but complex setup for small teams.
Heyway emphasizes simple and fast prompt editing without code, making it better for startups. For a broader view, read Top 5 AI Chatbots for Founders.
Steps to implement better prompts in Heyway
- Open your Heyway dashboard.
- Add a custom system prompt in chatbot settings.
- Define tone: professional, casual, or concise.
- Add fallback prompts for unknown queries.
- Use templates to speed up setup.
- Test with real user questions and refine.
FAQ
What is prompt engineering in chatbots?
It is writing structured instructions that guide how a chatbot responds.
Why is tone important in custom chatbot prompts?
Tone ensures your bot matches your brand style and user expectations.
How do fallback prompts help?
They prevent dead ends by offering recovery paths when the bot cannot answer.
Can I use templates for chatbot prompts?
Yes, templates save time and maintain consistency in responses.
Does Heyway require coding for prompt engineering?
No, Heyway lets you add custom chatbot prompts directly without coding.
Glossary
- Prompt engineering: Writing instructions that shape chatbot output.
- Fallback prompt: A default response for unclear questions.
- System prompt: The core instruction guiding AI behavior.
- Tone: The style or personality expressed in chatbot responses.
Summary and next steps
Prompt engineering chatbot techniques improve response quality and user experience. Defining tone, fallback prompts, and templates helps keep bots consistent and reliable. Heyway makes this process simple for startups and solo builders.
Next steps:
- Try prompt templates in Heyway builder.
- Add fallback prompts for unknown queries.
- Refine tone to match your brand.
- Read more on how to use Heyway features to build a better chatbot.